All-Day Root Lifter
All-day root lift.

Lightweight styling for thinning hair, powered by our patent-pending GrowStyle Peptide Complex.
Some stylers can contribute to hair fall. Yours should help protect against it. That’s why we created GrowStyle. Styling that delivers volume, helps protect against hair fall, and supports growth.
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Styled with All-Day Root Lifter, Featherlight Heat Shield & Hair Densifying Serum.
All-day root lift.
Protect against heat.
Lightweight body through your lengths.
Our most powerful growth-support step.
For wash day.
Condition without weight.
Style, protect and support growth — serum included.
$54.97Shop the kit →Shampoo + Conditioner.
Proposed bundlePreview only. Product pages, final pricing, and the proposed Wash Day Duo are not connected.
Volume from your first style. Growth support over time.
Lift, body and fuller-looking hair from your first style.
Reduced shedding and the first measured growth-support signals.*
Peak measured growth support — the endpoint quantified below.*
GrowStyle · Clinical results
Clinically proven growth support with the GrowStyle range.*
Explore GrowStyle*Clinical imagery, endpoints and timing are placeholders pending the final study report and approved wording. Growth and shedding results refer to all six GrowStyle products used together, not the three-product starter kit or an individual styler. Immediate styling effects are separate.
30-day free returns.
Style it, protect it, and support growth while you do — our most powerful growth-support serum is in the kit.
$64.97 $54.97 Save $10 + free shipping
Preview only. The live kit and checkout have not been connected.
Free shipping · 30-day free returns.
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Growth support. Care for the hair you have.
Growth support
Our complex featuring Copper tripeptide-1 is in every GrowStyle product, pairing lightweight styling with growth support over time.
Explore the clinical evidence →Hair Fall Defense
Designed to help reduce breakage and support the strands you want to keep. Found in our wash and styling products, while the serum takes a separate approach to growth support.
Hair Fall Rescue System™ is not in the serum.As seen in
Instant styling and coverage with Boldify best-sellers and concealers.
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Fuller-looking coverage through thinning areas.
Blend visible scalp into your hair.
Targeted coverage at the hairline and part.
Fuller-looking hair today is only part of the story. GrowStyle combines lightweight styling for thinning hair with growth support over time. The GrowStyle Peptide Complex is built into every product, so you don’t have to choose between styling your hair and caring for it.
The styling benefits start with your first use: lift, body and fuller-looking hair. Growth takes longer and consistent use matters. Our clinical results above show what was measured over time; individual results vary.
No. Start with the products that fit how you style your hair. The Hair Densifying Serum is our most powerful growth-support step. The growth and shedding results shown here refer to all six products used together, not an individual product or the three-product starter kit.
Choose the All-Day Root Lifter for lift at the roots, the Volumizing Mousse for all-over body, and the Featherlight Heat Shield if you heat-style. If growth support is your priority, start with the Hair Densifying Serum. Add the shampoo and conditioner when you’re ready to bring GrowStyle into wash day, too.
The stylers are made for thinning hair, with lightweight volume and flexible hold rather than a heavy, stiff finish. Start with the amount in each product’s directions and build only if you need more. More product doesn’t always mean more volume.
Use the shampoo and conditioner on wash days, the scalp serum daily as directed, and the stylers whenever you style. Apply heat protection before heat-styling. Check each product’s directions for the amount to use and whether to apply to wet or dry hair; you don’t need to use every product every day.
Ask your dermatologist or pharmacist before adding GrowStyle to a scalp-treatment plan, especially the serum. They can advise on compatibility and application timing. GrowStyle isn’t a replacement for prescribed treatment.
Check each product’s ingredient list for known sensitivities and try a small amount first. Introduce one new product at a time so it’s easier to spot a reaction. Stop using it if irritation develops, and check with your dermatologist if you have an existing scalp condition.
The extra lift and body come from styling, so you’ll need to reapply to recreate that look. We don’t have confirmed results showing how long growth benefits last after stopping. Consistent use as directed is the best way to follow the approach studied.
You can return it free within 30 days, even if you’ve opened and used it. That gives you time to try the feel and styling finish, but it isn’t a guarantee of growth results within 30 days.
Meet your next good hair day
All-Day Root Lifter + Featherlight Heat Shield + Hair Densifying Serum · $54.97 · Free shipping